Psych/Consult Systems :  
political strategy center     

 
 
 
 
Psych/Consult Systems' Political Strategy Center provides creative and effective consulting services for political candidates, office holders, and lobbyists and Political Action Groups, specializing in Human Factor analysis and strategy.
 
Strategic Campaign Consulting Services: We will work collaboratively with the candidate, other campaign consultants, PR/media experts, and staff and volunteers to bring a unique psychological perspective to your table of advisors.
  • We will assist in the development of a comprehensive strategic campaign plan providing a solid roadmap while fluid enough to respond flexibly to changing conditions. We use focus groups and surveys particularly designed to elicit hidden agendas and abstract emotional motivators to analyze psychological and cultural parameters of your main demographic while micro-targeting 'marginal' constituencies, with sensitivity to subtle motivators and biases. We'll help you effectively recruit, motivate, and utilize community activists and grassroots volunteers.
  • We help candidates develop powerful presentation skills to address voters' question of "what's in it for me?" in a culturally aware manner that appeals to both intellect and emotion. This also includes intense debate preparation and techniques to respond positively to attacks. We'll also address emotional factors that maximize fundraising and endorsement. And our Crisis Management Services (see page 10) are powerful strategies for both the candidate and office-holder faced with negative publicity, economic/political downturn, or national disaster.
  • Through our subsidiary, MoonLake CyberSmiths, we can develop or assist on the design of your website, blog, email newsletters, and other tech modalities for getting the word out.

For office-holders: we'll help continually assess constituent needs, respond with agility to changing demands, develop and implement effective programs, policies, and projects with cost justification and maximal buy-in. in-office constituent needs assessment, responsiveness, and legislative effectiveness Outreach services and focus group facilitation help identify constituent needs and attitudes, and ongoing personal coaching will help you get things done effectively, with an eye to the often "fuzzy" factors that form barriers to successful legislation and projects.
 
Press relations and public appearance coaching and conflict resolution and mediation bolster effectiveness and form a powerful personal image. To further enhance community relations, we can train front-facing staff in human relations, communications, and problem-solving and conflict resolution skills.
 
For lobbyists and political action groups: we can help you define your goals and achieve the right purposes with sensitivity to abstract psychological factors that can create push-back from the public, legislators, and industry.
 
E-mail Us for more information on working together to promote and support your political service!